Hangover Cures 2009 2010

PRESS RELEASE
23 September 2009

How does elete work for hangover relief?

elete is a powerful electrolyte concentrate you add to water. It’s designed to provide nutritional support for the body by replacing water and electrolytes you lose while drinking alcohol.

Studies have shown that people who drink alcohol, in addition to fluid loss, excrete important electrolytes. When added to water, elete creates an instant isotonic drink that replaces fluids and critical electrolytes. elete contains the perfect balance of electrolytes (optimal amounts of magnesium, chloride, potassium, and a low amount of sodium) so that you can begin to feel better within just a few minutes.

INTRODUCING ‘ELETE’
THE ONLY 100% PURE AND NATURAL, NO SUGAR, NO CALORIE,
SCIENTIFICALLY TESTED, AND PROBABLY MOST EFFECTIVE IONICALLY
CHARGED ELECTROLYTE SPORTS HYDRATION DRINK PRODUCT IN THE WORLD

Sports people across the UK will welcome the launch of the elete range of 100% natural ironically
charged electrolyte products that are derived from the evaporation of the mineral-rich water in
the Great Salt Lake in Utah with nothing else added. elete contains all four of the key
electrolytes (magnesium, potassium, chloride and sodium) in ionically charged form together with
other beneficial naturally occurring trace and ultra trace elements which enable the body to:
· Maintain hydration
· Prevent muscle cramps
· Sustain energy and endurance
· Enhance mental focus

These benefits can help during all forms of exercise including training, when competing and can
even aid a faster recovery. Common symptoms like dehydration, cramping and loss of energy
can regularly hamper performance, but these can be rapidly eliminated by using elete whose
perfectly balanced, ionically charged electrolytes enable quick, effective assimilation.

FURTHER BENEFITS OF ELETE